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London

London is no hidden gem. It’s a world-renowned business and cultural district with rich engineering heritage. It’s why we chose the capital to set up a Digital Centre of Excellence, Dyson Demo Store and press office – to showcase our technology and strengthen our international communications.

Demo store

Three spaces. Two locations. One city.

Since 2018, the Digital Centre of Excellence have been located in the heart of London’s media centre. Here they provide end-to-end planning, execution and delivery of communications across 19 territories, working closely with markets, media and delivery partners to build insight and data-led campaigns. Around the corner, our Dyson Demo store employs experts to showcase our technology. Here, you can connect with our machines, engage with our stories and discover how science shapes everything we do. Above the store, our press office produces some of our core communications.

 

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Dyson teams

Our connection to Europe

It's in a renovated Victorian building in Fitzrovia that the Digital Centre of Excellence explore and shape the relationship between Dyson and its European owners – providing a collective of highly skilled subject-matter experts across media, performance media, analytics, creative, design, retail, production, owner experience, planning and operations. The space also offers a remote working station for a growing number of international employees travelling to the UK.

Communication

Communication is key

Our London press office on Oxford Street benefits from being close to the capital's media activity. The location allows the comms team to be agile and to make the most of opportunities, while helping to shape Dyson's future.

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